/* ===========================
   ADVERTIXING — STYLESHEET
   Dark, premium, results-focused
   =========================== */

*, *::before, *::after {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

:root {
  --bg-primary: #0a0a0a;
  --bg-secondary: #111111;
  --bg-card: #161616;
  --bg-card-hover: #1c1c1c;
  --border: #222222;
  --border-accent: #2a2a2a;
  --text-primary: #f5f5f5;
  --text-secondary: #a0a0a0;
  --text-muted: #666666;
  --accent: #1d9bf0;
  --accent-hover: #1a8cd8;
  --accent-glow: rgba(29, 155, 240, 0.15);
  --accent-glow-strong: rgba(29, 155, 240, 0.3);
  --x-color: #1d9bf0;
  --white: #ffffff;
  --font: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif;
  --radius: 12px;
  --radius-lg: 20px;
  --transition: 0.2s ease;
  --shadow-card: 0 1px 3px rgba(0,0,0,0.5), 0 0 0 1px rgba(255,255,255,0.04);
  --shadow-card-hover: 0 8px 32px rgba(0,0,0,0.6), 0 0 0 1px rgba(29,155,240,0.2);
}

html {
  scroll-behavior: smooth;
}

body {
  font-family: var(--font);
  background-color: var(--bg-primary);
  color: var(--text-primary);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

/* ===== UTILITIES ===== */
.container {
  max-width: 1160px;
  margin: 0 auto;
  padding: 0 24px;
}

.section {
  padding: 100px 0;
}

.x-mark {
  color: var(--x-color);
  font-weight: 900;
}

/* ===== BUTTONS ===== */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  font-family: var(--font);
  font-weight: 700;
  border-radius: 8px;
  cursor: pointer;
  text-decoration: none;
  transition: all var(--transition);
  white-space: nowrap;
  border: none;
  letter-spacing: -0.01em;
}

.btn-primary {
  background: var(--accent);
  color: var(--white);
  padding: 12px 24px;
  font-size: 0.95rem;
}

.btn-primary:hover {
  background: var(--accent-hover);
  transform: translateY(-1px);
  box-shadow: 0 8px 24px rgba(29, 155, 240, 0.35);
}

.btn-ghost {
  background: transparent;
  color: var(--text-secondary);
  padding: 12px 24px;
  font-size: 0.95rem;
  border: 1px solid var(--border-accent);
}

.btn-ghost:hover {
  color: var(--text-primary);
  border-color: var(--text-muted);
  background: rgba(255,255,255,0.04);
}

.btn-lg {
  padding: 14px 32px;
  font-size: 1rem;
}

.btn-xl {
  padding: 18px 48px;
  font-size: 1.1rem;
  border-radius: 10px;
}

/* ===== NAVBAR ===== */
.navbar {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 1000;
  background: rgba(10, 10, 10, 0.85);
  backdrop-filter: blur(20px);
  -webkit-backdrop-filter: blur(20px);
  border-bottom: 1px solid var(--border);
}

.nav-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 68px;
}

.logo {
  font-size: 1.4rem;
  font-weight: 900;
  color: var(--text-primary);
  text-decoration: none;
  letter-spacing: -0.03em;
}

.logo .x-mark {
  font-size: 1.5rem;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 32px;
}

.nav-links a {
  color: var(--text-secondary);
  text-decoration: none;
  font-size: 0.9rem;
  font-weight: 500;
  transition: color var(--transition);
}

.nav-links a:hover {
  color: var(--text-primary);
}

.nav-cta {
  font-size: 0.88rem;
  padding: 10px 20px;
}

.hamburger {
  display: none;
  flex-direction: column;
  gap: 5px;
  background: none;
  border: none;
  cursor: pointer;
  padding: 4px;
}

.hamburger span {
  display: block;
  width: 24px;
  height: 2px;
  background: var(--text-primary);
  border-radius: 2px;
  transition: all var(--transition);
}

.mobile-menu {
  display: none;
  flex-direction: column;
  padding: 16px 24px 24px;
  border-top: 1px solid var(--border);
  gap: 16px;
}

.mobile-menu a {
  color: var(--text-secondary);
  text-decoration: none;
  font-size: 1rem;
  font-weight: 500;
  transition: color var(--transition);
}

.mobile-menu a:hover {
  color: var(--text-primary);
}

.mobile-menu.open {
  display: flex;
}

/* ===== HERO ===== */
.hero {
  padding: 160px 0 100px;
  position: relative;
  overflow: hidden;
}

.hero-inner {
  position: relative;
  z-index: 1;
  text-align: center;
}

.hero-badge {
  display: inline-block;
  background: rgba(29, 155, 240, 0.1);
  color: var(--accent);
  border: 1px solid rgba(29, 155, 240, 0.25);
  border-radius: 100px;
  padding: 6px 18px;
  font-size: 0.8rem;
  font-weight: 600;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  margin-bottom: 28px;
}

.hero-headline {
  font-size: clamp(2.8rem, 6vw, 5rem);
  font-weight: 900;
  line-height: 1.05;
  letter-spacing: -0.04em;
  color: var(--text-primary);
  margin-bottom: 24px;
}

.hero-sub {
  font-size: 1.15rem;
  color: var(--text-secondary);
  max-width: 620px;
  margin: 0 auto 40px;
  line-height: 1.7;
}

.hero-ctas {
  display: flex;
  gap: 16px;
  justify-content: center;
  flex-wrap: wrap;
  margin-bottom: 72px;
}

.hero-stats {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 0;
  flex-wrap: wrap;
  border: 1px solid var(--border);
  border-radius: var(--radius-lg);
  background: var(--bg-card);
  padding: 28px 40px;
  max-width: 600px;
  margin: 0 auto;
}

.stat {
  display: flex;
  flex-direction: column;
  align-items: center;
  padding: 0 40px;
}

.stat-number {
  font-size: 2rem;
  font-weight: 900;
  color: var(--text-primary);
  letter-spacing: -0.04em;
}

.stat-label {
  font-size: 0.78rem;
  color: var(--text-muted);
  font-weight: 500;
  margin-top: 4px;
  text-transform: uppercase;
  letter-spacing: 0.04em;
}

.stat-divider {
  width: 1px;
  height: 40px;
  background: var(--border);
}

.hero-glow {
  position: absolute;
  top: -200px;
  left: 50%;
  transform: translateX(-50%);
  width: 800px;
  height: 600px;
  background: radial-gradient(ellipse at center, rgba(29, 155, 240, 0.08) 0%, transparent 70%);
  pointer-events: none;
}

/* ===== TRUST BAR ===== */
.trust-bar {
  padding: 28px 0;
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
  background: var(--bg-secondary);
  text-align: center;
}

.trust-label {
  font-size: 0.8rem;
  color: var(--text-muted);
  text-transform: uppercase;
  letter-spacing: 0.06em;
  margin-bottom: 12px;
}

.trust-tags {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 16px;
  flex-wrap: wrap;
  font-size: 0.95rem;
  font-weight: 600;
  color: var(--text-secondary);
}

.trust-tags .dot {
  color: var(--text-muted);
}

/* ===== SECTION HEADER ===== */
.section-header {
  text-align: center;
  max-width: 680px;
  margin: 0 auto 64px;
}

.section-tag {
  display: inline-block;
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 16px;
}

.section-header h2 {
  font-size: clamp(2rem, 4vw, 2.8rem);
  font-weight: 900;
  letter-spacing: -0.03em;
  line-height: 1.1;
  color: var(--text-primary);
  margin-bottom: 16px;
}

.section-header p {
  font-size: 1.05rem;
  color: var(--text-secondary);
  line-height: 1.7;
}

.section-cta {
  text-align: center;
  margin-top: 56px;
}

/* ===== SERVICES ===== */
.services {
  background: var(--bg-secondary);
}

.services-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: 20px;
}

.service-card {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 32px;
  transition: all var(--transition);
}

.service-card:hover {
  border-color: rgba(29, 155, 240, 0.3);
  background: var(--bg-card-hover);
  transform: translateY(-2px);
  box-shadow: var(--shadow-card-hover);
}

.service-icon {
  font-size: 1.8rem;
  margin-bottom: 20px;
  display: block;
}

.service-card h3 {
  font-size: 1.1rem;
  font-weight: 700;
  color: var(--text-primary);
  margin-bottom: 12px;
  letter-spacing: -0.02em;
}

.service-card p {
  font-size: 0.92rem;
  color: var(--text-secondary);
  line-height: 1.65;
}

/* ===== WHO WE SERVE ===== */
.who-we-serve {
  background: var(--bg-primary);
}

.segments-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: 20px;
}

.segment-card {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 36px 32px;
  transition: all var(--transition);
  position: relative;
  overflow: hidden;
}

.segment-card::before {
  content: '';
  position: absolute;
  top: 0;
  left: 0;
  right: 0;
  height: 3px;
  background: linear-gradient(90deg, var(--accent), transparent);
  opacity: 0;
  transition: opacity var(--transition);
}

.segment-card:hover::before {
  opacity: 1;
}

.segment-card:hover {
  border-color: rgba(29, 155, 240, 0.2);
  background: var(--bg-card-hover);
  transform: translateY(-2px);
  box-shadow: var(--shadow-card-hover);
}

.segment-num {
  font-size: 0.75rem;
  font-weight: 800;
  color: var(--accent);
  letter-spacing: 0.1em;
  margin-bottom: 16px;
}

.segment-card h3 {
  font-size: 1.2rem;
  font-weight: 800;
  color: var(--text-primary);
  margin-bottom: 12px;
  letter-spacing: -0.02em;
}

.segment-card p {
  font-size: 0.92rem;
  color: var(--text-secondary);
  line-height: 1.65;
  margin-bottom: 20px;
}

.segment-card ul {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.segment-card ul li {
  font-size: 0.85rem;
  color: var(--text-muted);
  padding-left: 16px;
  position: relative;
}

.segment-card ul li::before {
  content: '→';
  position: absolute;
  left: 0;
  color: var(--accent);
  font-size: 0.8rem;
}

/* ===== PROCESS ===== */
.process {
  background: var(--bg-secondary);
}

.process-steps {
  display: flex;
  flex-direction: column;
  gap: 0;
  max-width: 720px;
  margin: 0 auto;
}

.process-step {
  display: flex;
  gap: 28px;
  align-items: flex-start;
}

.step-number {
  flex-shrink: 0;
  width: 48px;
  height: 48px;
  border-radius: 50%;
  background: var(--bg-card);
  border: 1px solid var(--border);
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 1rem;
  font-weight: 800;
  color: var(--accent);
  position: relative;
  z-index: 1;
}

.step-content {
  padding-bottom: 40px;
  flex: 1;
}

.step-content h3 {
  font-size: 1.15rem;
  font-weight: 700;
  color: var(--text-primary);
  margin-bottom: 8px;
  letter-spacing: -0.02em;
  padding-top: 10px;
}

.step-content p {
  font-size: 0.95rem;
  color: var(--text-secondary);
  line-height: 1.65;
}

.process-connector {
  width: 1px;
  height: 32px;
  background: linear-gradient(to bottom, var(--border), transparent);
  margin-left: 23px;
}

/* ===== RESULTS ===== */
.results {
  background: var(--bg-primary);
}

.results-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
  gap: 20px;
}

.result-card {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 36px 32px;
  transition: all var(--transition);
}

.result-card:hover {
  border-color: rgba(29, 155, 240, 0.3);
  background: var(--bg-card-hover);
  transform: translateY(-2px);
  box-shadow: var(--shadow-card-hover);
}

.result-metric {
  font-size: 2.8rem;
  font-weight: 900;
  color: var(--accent);
  letter-spacing: -0.04em;
  margin-bottom: 12px;
  line-height: 1;
}

.result-desc {
  font-size: 0.92rem;
  color: var(--text-secondary);
  line-height: 1.6;
  margin-bottom: 20px;
}

.result-tag {
  display: inline-block;
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--text-muted);
  background: rgba(255,255,255,0.04);
  border: 1px solid var(--border);
  border-radius: 100px;
  padding: 4px 12px;
}

/* ===== TESTIMONIALS ===== */
.testimonials {
  background: var(--bg-secondary);
}

.testimonials-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
  gap: 20px;
}

.testimonial-card {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 36px;
  transition: all var(--transition);
}

.testimonial-card:hover {
  border-color: rgba(29, 155, 240, 0.2);
  transform: translateY(-2px);
  box-shadow: var(--shadow-card-hover);
}

.testimonial-quote {
  font-size: 0.97rem;
  color: var(--text-secondary);
  line-height: 1.7;
  margin-bottom: 28px;
  font-style: italic;
}

.testimonial-author {
  display: flex;
  align-items: center;
  gap: 14px;
}

.author-avatar {
  width: 44px;
  height: 44px;
  border-radius: 50%;
  background: var(--accent-glow);
  border: 1px solid rgba(29, 155, 240, 0.3);
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 0.8rem;
  font-weight: 700;
  color: var(--accent);
  flex-shrink: 0;
}

.testimonial-author strong {
  display: block;
  font-size: 0.9rem;
  color: var(--text-primary);
  font-weight: 700;
}

.testimonial-author span {
  font-size: 0.8rem;
  color: var(--text-muted);
}

/* ===== FINAL CTA ===== */
.final-cta {
  background: var(--bg-primary);
  border-top: 1px solid var(--border);
}

.final-cta-inner {
  text-align: center;
  position: relative;
  z-index: 1;
}

.final-cta-glow {
  position: absolute;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  width: 600px;
  height: 400px;
  background: radial-gradient(ellipse at center, rgba(29, 155, 240, 0.1) 0%, transparent 70%);
  pointer-events: none;
  z-index: 0;
}

.final-cta h2 {
  font-size: clamp(2rem, 4vw, 3rem);
  font-weight: 900;
  letter-spacing: -0.04em;
  line-height: 1.1;
  color: var(--text-primary);
  margin-bottom: 20px;
}

.final-cta p {
  font-size: 1.05rem;
  color: var(--text-secondary);
  max-width: 560px;
  margin: 0 auto 40px;
  line-height: 1.7;
}

.cta-note {
  margin-top: 16px !important;
  font-size: 0.82rem !important;
  color: var(--text-muted) !important;
}

/* ===== FOOTER ===== */
.footer {
  background: var(--bg-secondary);
  border-top: 1px solid var(--border);
  padding: 56px 0 40px;
}

.footer-inner {
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  gap: 20px;
}

.footer-logo {
  font-size: 1.6rem;
}

.footer-tagline {
  font-size: 0.88rem;
  color: var(--text-muted);
}

.footer-links {
  display: flex;
  gap: 28px;
  flex-wrap: wrap;
  justify-content: center;
}

.footer-links a {
  font-size: 0.88rem;
  color: var(--text-muted);
  text-decoration: none;
  transition: color var(--transition);
}

.footer-links a:hover {
  color: var(--text-primary);
}

.footer-copy {
  font-size: 0.82rem;
  color: var(--text-muted);
}

.footer-copy a {
  color: var(--text-muted);
  text-decoration: none;
  transition: color var(--transition);
}

.footer-copy a:hover {
  color: var(--text-primary);
}

/* ===== CALENDLY SECTION ===== */
.calendly-section {
  background: var(--bg);
  position: relative;
  overflow: hidden;
}

.calendly-header {
  text-align: center;
  max-width: 720px;
  margin: 0 auto 40px;
  position: relative;
  z-index: 1;
}

.calendly-header .section-tag {
  display: inline-block;
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 16px;
}

.calendly-header h2 {
  font-size: clamp(2rem, 4vw, 3rem);
  font-weight: 900;
  letter-spacing: -0.03em;
  line-height: 1.1;
  color: var(--text-primary);
  margin-bottom: 16px;
}

.calendly-header p {
  font-size: 1.05rem;
  color: var(--text-secondary);
  line-height: 1.7;
  max-width: 600px;
  margin: 0 auto 8px;
}

.calendly-header .cta-note {
  font-size: 0.85rem;
  color: var(--text-muted, #555);
  margin-top: 8px;
}

.calendly-inline-widget {
  width: 100%;
  display: block;
  position: relative;
  z-index: 1;
  border-radius: var(--radius-lg);
  overflow: hidden;
  border: 1px solid var(--border);
  max-width: 1000px;
  margin: 0 auto;
}

/* ===== RESPONSIVE ===== */
@media (max-width: 768px) {
  .nav-links, .nav-cta {
    display: none;
  }

  .hamburger {
    display: flex;
  }

  .hero {
    padding: 120px 0 80px;
  }

  .hero-headline {
    font-size: 2.4rem;
  }

  .hero-stats {
    padding: 20px 24px;
    gap: 0;
  }

  .stat {
    padding: 0 20px;
  }

  .stat-number {
    font-size: 1.5rem;
  }

  .section {
    padding: 72px 0;
  }

  .services-grid,
  .segments-grid,
  .results-grid,
  .testimonials-grid {
    grid-template-columns: 1fr;
  }

  .process-steps {
    padding: 0 8px;
  }

  .trust-tags {
    gap: 10px;
    font-size: 0.88rem;
  }

  .trust-tags .dot {
    display: none;
  }

  .final-cta h2 {
    font-size: 2rem;
  }
}

@media (max-width: 480px) {
  .hero-headline {
    font-size: 2rem;
  }

  .hero-stats {
    flex-direction: column;
    gap: 20px;
  }

  .stat-divider {
    width: 60px;
    height: 1px;
  }

  .stat {
    padding: 0;
  }

  .btn-xl {
    padding: 16px 32px;
    font-size: 1rem;
  }
}